# Free shipping code for email subscribers in Shopify

To give email subscribers free shipping, create a discount code such as `SHIPFREE` with the conditions you want, for example **Cart total Is at least 40**, then tick **Limit to one use per customer** and paste the code into your welcome email or flow. Shopify's own [free shipping discount](https://help.shopify.com/en/manual/discounts/discount-types/free-shipping) can also be a code, but it makes every eligible rate free and has no product, state or ZIP conditions. [RM: Advanced Free Shipping](https://apps.shopify.com/better-free-shipping) adds rate choice, product, location and customer conditions, and discounts other than free to the code. It costs $9.90 USD every 30 days, with a 7-day free trial, billed by Shopify.

## What the customer gets

In this example the code is `SHIPFREE` with a $40 minimum. The store has two rates: Standard $8.90 and Express $24.90.

- **Qualifies.** A subscriber enters `SHIPFREE` on a $55 cart. Standard and Express are both free. The customer pays $55.
- **Doesn't qualify.** The same subscriber tries `SHIPFREE` again on their next order. Shopify allows one use per customer, so they pay $55 + $8.90 = $63.90.
- **Doesn't qualify.** A $30 cart with the code is under $40. The customer pays $30 + $8.90 = $38.90.

![Example checkout with the code SHIPFREE on a $55 cart: Standard and Express both show FREE with SHIPFREE underneath. Total USD $55.00](/images/checkout-shipfree55.png)

## Set it up

1. In the app, click **Create Shipping Discount**.
2. Under **Discount method**, keep **Discount code**. Enter `SHIPFREE` in the **Discount code** field. The method can't be changed later.
3. In **Conditions**, click **Add condition**. Keep **Cart total**, set **Is at least** and enter `40`.
4. In **Discount setup**, set **Delivery type** to **Shipping**, **Which rates** to **All shipping rates** and **Discount value** to **Free**.
5. Under **Maximum discount uses**, tick **Limit to one use per customer**. To cap the campaign, also tick **Limit number of times this discount can be used in total** and enter a number.
6. Under **Combinations**, keep **Product discounts** and **Order discounts** ticked so subscribers can use a welcome code as well.
7. Click **Create discount**, then add the code to your email.

![The Combinations card with Product discounts and Order discounts both ticked](/images/combinations.png)

## Using it with a 10% welcome code

Many welcome emails give 10% off and free shipping. For both to apply, both discounts must allow it: keep the boxes above ticked in the app, and on the 10% code in Shopify admin, tick **Shipping discounts** under **Combinations**. See Shopify's guide to [combining discounts](https://help.shopify.com/en/manual/discounts/discount-combinations).

Choose the threshold carefully. In this example a subscriber has a $44 cart and uses `WELCOME10`:

- **With Cart total Is at least 40:** Cart total counts after discounts, so the cart is $39.60 and misses the $40 minimum. The customer pays $39.60 + $8.90 = $48.50.
- **With Cart subtotal Is at least 40:** Cart subtotal counts before discounts, so the $44 cart qualifies. The customer pays $39.60.

Use **Cart subtotal** if the welcome code shouldn't cost subscribers their free shipping.

## Variations

- **Free Standard only:** set **Which rates** to **Choose specific rates** and select Standard. A subscriber who picks Express pays $55 + $24.90 = $79.90.
- **$5 off shipping instead of free:** set **Discount value** to **Fixed Amount Off** and enter 5. Standard becomes $3.90.
- **A code that expires:** under **Active dates**, tick **Set end date**. Useful for a "free shipping this weekend" email.
- **Only your home country:** add **Shipping country Is one of** in the same rule group.
- **A link that applies the code:** send `https://your-store.com/discount/SHIPFREE`. The code applies when the subscriber opens it.

## Good to know

- **To use one code per subscriber,** **Limit to one use per customer** does it. Usage limits only exist on discount codes, not automatic discounts.
- **To run it alongside "free shipping over $100",** keep both. Only one shipping discount applies per rate, and Shopify gives the customer the one that saves the most, so a subscriber over $100 ships free either way.
- **To make codes from your email platform combine,** turn on its "combine with shipping discounts" option. For older Klaviyo and Facebook codes with no such option, our [Discount Bridge](https://apps.shopify.com/discount-combinations) app turns it on.
- **To test it,** turn on **Test mode**, enter the code, and use `ABC123` as the shipping first name.

## Related

- [Free shipping as a code or an automatic discount](/guides/free-shipping-code-or-automatic.md)
- [Keep free shipping with discount codes](/guides/keep-free-shipping-with-discount-codes.md)
- [Schedule free shipping](/guides/schedule-free-shipping.md)
- [Conditional free shipping on Shopify](/conditional-free-shipping.md)

[Install RM: Advanced Free Shipping from the Shopify App Store](https://apps.shopify.com/better-free-shipping).